RAD POWER BIKES, A SEATTLE ELECTRIC BIKE COMPANY, IS REDEFINING THE AFFORDABLE ELECTRIC FAT BIKE WITH THE RADROVER™

SEATTLE — April 24, 2015 — Seattle electric bike company, Rad Power Bikes created the RadRover™, an electric fat bike with industry leading performance without the expensive price tag.

In three weeks the company’s Indiegogo campaign has raised over 430% of their funding goal, selling more than 180 RadRovers™. Unlike many campaigns that wait until funding is completed, the company started production of the RadRover™ after only one week of fundraising.

For a limited time, the RadRover™ can be purchased for $1,099. Electric fat bikes on the market, with the same high-end features, are sold at significantly higher price points, according to company’s President, Mike Radenbaugh. “Most electric fat bikes range in price between three and five thousand dollars and come equipped with low wattage 36 volt power systems,” said Radenbaugh.

What Makes the RadRover Different?

Traveling a legal speed of 20mph, and 20-50 miles per charge, the RadRover™ uses a high capacity 48 volt Samsung battery, brushless DC hub motor and 750 watt controller resulting in nearly twice the power of common store bought electric bikes. Riders experience longer run times and faster acceleration as a result of the high-end electric drive components.

Accessories include a bell, LED headlight, USB charging port for portable devices, and an LCD display measuring speed, power consumption, and remaining battery capacity. “After 8 years of building custom electric bikes we’ve applied our knowledge of electric bike battery and drivetrain technologies to create a bike that can easily climb hills and provides ample range using a seven pound removable battery pack,” said Radenbaugh.

The Indiegogo campaign ends May 18th and then purchase price of the RadRover™ will be $1,499.

About Rad Power Bikes

About Rad Power Bikes: Rad Power Bikes is the largest ebike brand in North America, with a community of more than 350,000 riders in more than 30 countries and thousands of business customers. Founded in 2007, the global consumer-direct company boasts a full lineup of affordable ebikes and accessories that are changing the way people and goods move. The global team of passionate ebike enthusiasts create products and service solutions that are purpose built whether that be for commuting, adventuring, delivery, or hauling kids. The company designs all of its products in-house at its Seattle headquarters and operates international offices in Vancouver, British Columbia, Utrecht, the Netherlands, and has teams in Shanghai, China and Taipei, Taiwan. The company has more than 20 Rad Mobile Service locations and 5 Rad Retail Stores and is expanding rapidly to serve riders across the U.S., Canada and Europe. Recognized by TIME, Fast Company, and INC. as one of the most innovative and influential companies in 2021, Rad Power Bikes is on a mission to build a world where transportation is energy-efficient, enjoyable, and accessible to all.

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